About us


For more than ten years, Arteum has been managing with passion and professionalism gift shops and bookshops-gift shops of fine art museums, science museums, tourist monuments, zoos, aquariums, amusement parks and all recreational and culture orientated sites. Since each site is unique, Arteum has developed a customised innovative retail and multichannel approach and expertise specific to the cultural and touristic distribution.


Assortments are made from selected products (sourcing) and products produced in the colours of the site and exhibition brand (producing).

Our teams keep a constant close watch over our suppliers, trade shows and competition, in France and internationally. Different categories of products are defined according to sites, uses and visitors’ profiles: books, art and exceptional objects, children, fashion, stationery, souvenirs, gifts, etc. The construction and the renewal of ranges, the definition of themes and the creation of products with the site brands, in greatly varied universes, constitute a key know-how of Arteum.

Our contemporary approach and knowledge of the gift and souvenir markets over the last ten years allow us to create an exclusive and creative assortment, accessible to all types of clients. The ranges are systematically approved by the partner sites.

Arteum internalised the entire production chain of products: design with internal or external designers, manufacturing with referenced and specialised suppliers, management of licence fees, preferential selection of French designers and manufacturers to enhance the know-how of our heritage, and finally compliance with an eco-friendly approach.

From rare object to unusual souvenir, discovering the assortment must be a cultural enrichment and an enjoyment for visitors, with the same attractiveness as for the visit.



Located in Paris in the Palais du Louvre, the MAD is the conservatory of the genius of craftsmen and artists. The collection of the MAD, one of the most important in the world, presents, from the Middle Ages to the present day, an unequalled overview of the history of furniture, glass, ceramics, silverware, jewellery, design, textile and fashion, graphic design and advertising. A selection of objects, near 6,000 pieces, among which a number of works of art, is spread out on 6,000 m². In 2017, the museum welcomed more than 780,000 visitors.

Bookshop-Gift shop

Inaugurated by Arteum in 2013, in a decor entrusted to Mathilde Bretillot, the MAD bookshop gift shop has become the place of reference in Paris of Decorative Arts, Design and Fashion. On a 300m² surface area, Arteum presents an exclusive selection of books and objects echoing the current events of the museum and creation. All the specialities of Decorative Arts are presented, giving prominence to patrimonial know-how of "small great houses", in the forefront of design and fashion.

Arteum organises a great number of events, meetings, dedication sessions, and brand launches that set the pace of the activity of the bookshop gift shop as a true destination. The 107 Rivoli received the 1st Prize of Design 2014 by the French Institute of Design, the Prize for the most beautiful museum gift shops by the Design Museum in 2014 and by the New York Times in 2015.


Under the impulsion of Jacques Chirac in 2006, the quai Branly museum - Jacques Chirac opened its doors in the heart of Paris. Born out of his meeting with collector Jacques Kerchache, it is the outcome of an older dream, supported by a number of authors, critics and anthropologists from the 20th century: restore their rightful place to non-Western arts and civilisations within national museums. To serve this ambition, the architect Jean Nouvel signed a bold edifice, thought out as a setting to conserve a heritage of near 300,000 works. 

Bookshop-Gift shop

Inaugurated by Arteum in 2016, the 300m² area was designed by Réza Azard (Atelier Projectiles) according to a stratum concept, perfectly integrated in the museum philosophy and Jean Nouvel's architecture. The bookshop gift shop presents an exclusive selection of books and creators' objects that highlight hand-crafted know-how of African and Asian countries, Oceania and the Americas. The offer enables the museum to address the general public as well as experts who discover accessible and specialised collections, where each product relates a story that has meaning and is in line with ethical trade. The dynamics of the offer renewal and the creation of exclusive by-products go in rhythm with the current exhibitions of the museum and the thematic universe in which it operates. 


Created in 1905 by the fusion of the musée d'Artillerie and the musée historique de l'Armée, the musée de l'Armée is a French national military museum located within a building with a military vocation, the Hôtel national des Invalides, that gives the musée de l'Armée its exceptional character. It is the first military history museum of France and one of the very first in the world.

The visit of the museum cannot be dissociated from the Invalides church that houses the tomb of Napoleon, built at the end of the 17th century by Jules Hardouin-Mansart.  

Bookshop-Gift shop

Inaugurated by Arteum in 2015, the bookshop-gift shop of the Musée de l'Armée is located within the Hôtel national des Invalides and enjoys a spot in the heart of the Dome. Covering 160m², the area has been entirely revamped with furniture inspired from the museum codes and an offer repositioned in a more contemporary spirit. Arteum also introduced new ranges such as the outdoor and military lifestyle to reach out to a new public and reinforce the offer for the youth. It offers the visitor a large selection of guides and books on the collections of the musée de l'Armée and military history and succeeded in giving its bookshop a true reference characteristic. It relays the activities programmed by the museum during the cultural season (temporary exhibitions, conferences...) and regularly organises events and dedication sessions to set the pace for its dynamics.


 Celebrating its 350th anniversary in 2019, the Paris national Opera is a prestigious institution open to visitors from all walks of life. Created under the impulsion of Louis the 14th, the Opera is at the time the spearhead of lyric art in France. Now regrouping the sites of Bastille and the Palais Garnier, the Opera charms, fascinates and has acquired world renown. With 669,000 visitors and a record number of visitors and audience members in 2017, the Palais Garnier is the tenth most visited Parisian monument.

Bookshop-Gift shop

The bookshop-gift shop of the Opéra Garnier is a continuation of the visit and representations to pleasantly end the visitor or audience member experience: its offer of books, CDs, DVDs and articles constitutes a reference for opera and ballets and seduces both children and adults, from the informed collector to the novice seeking new knowledge. Arteum took over the management of the bookshop-gift shop of the Opera Garnier in October 2018. Finding new talents, Arteum is proud to put the spotlight on creators and their know-how, and endeavours to offer products for everyone, celebrating the beauty and history of the place. This way, in addition to cultural goods, decoration and culinary arts are highlighted in resolutely modern collections, as well as fashion with a number of accessories and jewellery made by creators in homage to the prestige of the place.


Erected in 2 years, 2 months and 5 days for the 1889 universal exhibition, the Eiffel tower is celebrating its 130 years in 2019. Today a true emblem of France, unmissable symbol and monument of the city of Paris, the Eiffel tower is one of the most visited sites in the world. It offers an exceptional journey upward, a unique experience during which the visitor is filled with emotions.

Bookshop-Gift shop

Spread between the square, the 1st and 2nd floors, the Eiffel tower gift shops became a concession of the company LxA (Lagardère Travel Retail x Arteum) on February 1st, 2019. Reinforcing the Eiffel tower in its drive to make the visit experience of premium quality, LxA is initiating a major programme of works in 2019 for all the gift shops of the tower to achieve a modern retail experience, effective and above all fun, Parisian, inspired and rewarding. The Kiosque on the square, the Parisian Apartment on the 1st floor or the Verrière (conservatory) on the 2nd floor, as many destinations for moments of quality, welcoming and surprising.


The musee Carnavalet, dedicated to the history of Paris and its inhabitants, keeps collections that illustrate the evolution of the city from prehistoric times to the present day. It displays in a hundred or so rooms a vast choice of works of art, souvenirs and models showing the aspect of the capital at various times and evoking its daily and intellectual life. The Carnavalet museum is part of Paris Musées, Public Establishment of the City of Paris museums. 

Bookshop-Gift shop

Inaugurated by Arteum in 2014, in a decor entrusted to Maurizio Galante and Tal Lancman, the bookshop gift shop of the Carnavalet museum has become the place of reference for the history of Paris. On a 60m² surface area, Arteum presents an exclusive selection of books and objects echoing the current events and the collections of the museum. The installation of a model of Paris was made out of 8,000 gold and silver strips to give to the place a strong identity, true poetic setting for the offer dedicated to Paris and its creators.


True labyrinth in the heart of underground Paris, the Catacombs were created in the galleries of ancient quarries, the stones of which were used for the construction of the capital. 20 metres below ground, the ossuary gathers the remains of several million Parisians, transferred between the end of the 18th century and the middle of the 19th century, in the course of cemeteries closing because of insalubrity - the first was the cemetery of the Innocents in 1785. Along tangled obscure galleries, the visitor discovers a staging of death with bones arranged in a romantic-macabre decor. This original site reproduces the history of Parisians in a moving manner and takes the visitor on an out of time journey.

Bookshop-Gift shop

Inaugurated in 2017, the bookshop gift shop of the Paris Catacombs was designed as a place of reference on the symbolic universe and the aesthetics of death. On a 60m² surface area, Arteum entrusted the Agence Versions with the completion of this project as a continuation of the architectural project of the Yoonseux agency. In a semi-darkness atmosphere near the exit of the Catacombs, the layout offers several shapes inspired from bones that give expression to the place. The selection of books is for both a target of amateurs seeking knowledge and discoveries on the history of the Catacomb and a general public customer base receptive to exclusive and unusual souvenirs with the mark of the Paris Catacombs.


Established in the heart of the multicultural park of la Villette in Paris, the Cité des sciences et de l'industrie is a Universcience place that constitutes, since its creation in 1986, a true link between sciences, society and technologies. The ambition of Universcience, that regroups the Palais de la découverte and the Cité des sciences et de l'industrie, is to get to know and like the sciences of today and also promote the scientific and technical culture.

Bookshop-Gift shop

Inaugurated by Arteum in 2016, the bookshop gift shop of the Cité des sciences et de l'industrie was entirely rethought on a 400m² area, in collaboration with the architecture agency Versions and the scenography company Les Crayons. Dedicated to the universe of sciences, the new concept developed by Arteum proposes an eco-friendly, didactic, accessible and innovative offer to make all types of public like sciences. A place of sharing, experiences and discoveries, prolongation of visit and destination, the bookshop gift shop of the Cité des Sciences et de l'Industrie has regained its place of reference and its role of prescriber of "intelligent" products.

Echoing the Universcience exhibitions and current events of scientific discoveries, many events, product launches, dedication sessions, contests enliven this bookshop gift shop like a true living space.


The Paris zoological park is part of the 12 sites belonging to the Muséum National d'Histoire Naturelle, genuine place of research and diffusion of knowledge. A new concept, an entirely reviewed visit itinerary, best level structures to welcome two thousand animals ensuring optimal conditions for their welfare. The emblematic Grand Rocher still stands over the park but now overlooks landscapes recreating the original biotopes of animals, favouring a total immersion of visitors. Designed as a journey at the heart of biodiversity, the spectacular itinerary crosses five regions of the world.

Gift shop

The gift shop was created in 2014 when the Paris zoological park was reopened. Located at the entrance and the exit of the visit itinerary, the gift shop proposes a large offer around the biotopes and the animals of the Park. Spread out on a 500m² surface area, the offer is aimed at all targets, children and adults, combining a fun, educational, topical and eco-friendly approach to raise awareness on the beauty and preservation of species. Exclusive collections are regularly developed in imitation of the animals of the Park and of the collections of the Museum National d'Histoire Naturelle to which it is attached. Many events and activities are organised there to give rhythm to the life of the gift shop according to the current events of the Park.


The Matisse Museum bookstore enjoys an exceptional location in the Villa des Arènes, dedicated to the work of Henri Matisse, on the heights of Nice. Managed by Arteum, this exclusive place echoes the current events of the museum by presenting a selection of objects chosen in connection with the museum's collections and temporary exhibitions and meeting the expectations of all visitors, whether they are international visitors, enthusiasts of Henri Matisse's work, as well as visitors who regularly come to the museum to discover the temporary exhibitions. Educational offer, with a selection of books around Matisse and moderns, and offers souvenir with objects, stationery, fashion accessories in the colors of the artist, the selection of the store emphasizes the " made in France "by presenting creations and creators from the region.


The Last Supper by Leonardo da Vinci (Cenacolo Vinciano), made between 1495 and 1497, is one of the most famous paintings in the world. The original mural can still be seen on the wall of the dining room of the former Dominican Convent of Santa Maria delle Grazie in Milan. Arteum was chosen, with its Italian partner Giunti, to manage the boutique of this exceptional museum. Unique work, unique museum, Arteum has worked to put in place a tailor-made offer so that everyone can leave with a souvenir of their visit. Piazza Santa Maria delle Grazie, 20123 Milan Italy.


Operated by Arteum since March 2020, the Jardins de Versailles boutique offers a selection of quality products around Versailles, its great figures, as well as around the theme of plants and gardens. You will be able to discover a qualitative selection of souvenirs, a specialized bookstore, original designer jewelry, decoration for the house and the garden as well as a selection of refined and colorful tableware, delicatessen (honey , infusions, sweets) without forgetting a youth section (gardening and outdoor games). In fine weather, a selection of local plants and a variety of entertainment are offered inside and on the shop's terrace.


The Opera Bastille bookstore has been managed by the Arteum team since spring 2020: it reflects the excellence and creativity expected by visitors and enthusiasts of opera, ballet and performance. The bookstore offers a selection of books presenting the Opéra national de Paris, its programming, titles for all types of visitors: spectators, music lovers, walkers, tourists, neophytes, amateurs, as well as a youth area that allows young people audiences to familiarize themselves with opera, music, ballet through documentaries, albums or even playbooks. A selection of CDs and DVDs complete these editions with music and images, providing a lively, historical and educational perspective. The selection of products also positions this place as a reference store around the music, dance, architecture and history of the Opera national de Paris, opera, ballets and more broadly creation in all universes.


In 2020, the Palais de la Porte Dorée is presenting an exhibition dedicated to the work and imagination of Christian Louboutin, shoe designer and key figure in the fashion world. Eclectic, daring and open to the world, the universe of Christian Louboutin is nourished by a passion for travel, references to the world of pop culture, entertainment, dance, literature and cinema. The Christian Louboutin teams have chosen Arteum to assist them in setting up and managing the exhibition store, on site and online. The store's collection of objects and accessories is directly inspired by the pieces that mark the course of the exhibition. A unique and extraordinary journey into the imagination of the creator.


World premiere, the immersive exhibition "Imagine Picasso", produced by Annabelle Mauger and Julien Baron in collaboration with the architect Rudy Ricciotti and the art historian Androula Michael, invites visitors to discover more than 200 paintings by Picasso images total. A dive into the heart of the works painted by Picasso to explore their details. Inaugurated at the Sucrière de Lyon in October 2019, the exhibition will soon be meeting new spectators in Europe and around the world. Arteum was chosen by Encore Productions, the company producing the exhibition, to assist them in setting up the exhibition store. Specific products have been developed in partnership with the Picasso Foundation to offer a wide choice of items to visitors. Arteum will also accompany the team on the exhibition's journey across Europe and the world.